Latest Op Ed: What I learned about Business being a TV Show Host


Latest Op Ed: What I learned about Business being a TV Show Host

Many thanks to for publishing my latest Op Ed: What I learned about Business being a TV Show Host: Lessons from 24 episodes, 92 interviews and 36 on location shoots. The original post is here and an abstract follows below.

Each interview has taught something new, not just about hosting a television show but also about life in general. A TV show brings a unique challenge. The average viewer has just a five-second attention span and we need to balance style and substance. And yet, it’s not so different than the challenges we all face every day. Here’s what I’ve discovered:

  • It takes teamwork: I remind my business students that entrepreneurship is a team sport.
  • Attention to detail matters: A picture might be worth a thousand words, but don’t forget that perspectives vary.
  • Keep it Simple: People aren’t creative at times—just give them the facts and make it interesting.
  • Share your ideas: Ensure you always add your voice to any discussion—on air or off. Success in business doesn’t come from hoarding new ideas or secretly communicating with your executive team. You will and others will benefit from opening up the discussion.


The Language of Business ® is an independently produced news magazine which mixes in-studio and on-locations interviews with entrepreneurs, and has, to date, been aired on over 90 public access stations in 24 US states. Additionally, we have recent topics like Branding for Success, the increasing popularity of the Made in the USA label, Global Commerce with a Local Touch, Decoding the Alphabet of Finance and the Business of Sports.

We’re excited to reach a wider audience: Our goal is to address the challenges and questions that entrepreneurs face and provide insights that can help them grow their businesses. Also, through the Show we give entrepreneurs a stronger voice, globally, nationally and in their local communities. The show is a resource for entrepreneurs and others interested in local business growth. There is a lot of innovation in the area and this is an opportunity to highlight the great work that’s being done.

Latest Op Ed: What I learned about Business being a TV Show Host


About Author

Greg Stoller is actively involved in building entrepreneurship and international business programs at Boston University in the Questrom School of Business. He teaches courses in entrepreneurship, global strategy and management and runs the Asian International Management Experience Program, and the Asian International Consulting Project.

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