LOB Filming: Pain of running a business is incredible

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LOB Filming: Pain of running a business is incredible

  • The pain of running a business is incredible and you won’t know the benefits until the pandemic’s over
  • We’re running a pool as to how much the numbers will bounce back next month
  • Given your just released book was written before the pandemic, how would your content change now?
  • How do you expand a book from the printed page to be an interactive reader discussion in this age of all things digital?

A partner with Research Director, Inc., out of Anapolis, MD, Charlie Sislen discusses changes in media ratings and the effects on radio stations and advertisers. Boston author, practitioner and educator Debi Kleiman discusses her newly released book, First Pitch.

Thanks to Don Kelley for his technological ingenuity, as always. Watch the two 10-minute interviews above! Edited podcast coming soon.

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About Author

Greg Stoller is actively involved in building entrepreneurship and international business programs at Boston University's Questrom School of Business. He teaches courses in entrepreneurship, global strategy and management and runs the Asian International Management Experience Program, and the Asian International Consulting Project.

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