Episode 2 (WBIN-TV): Made in America

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Episode 2 (WBIN-TV): Made in America

Forget outsourcing to China, India, wherever. The Made in America label is becoming more popular than ever. Shirts, suits, fashion and more, on this episode of the Language of Business!

While the commercial TV version runs for 22 minutes, the full 30-minute TV episode is featured, with segments broken apart below featuring Bob Kidder, Melanie Berger, Ed Likovich, and John Martynec.

Entrepreneurs often buck trends. But would you have the guts to invest in a 200-year old US manufacturing mill, when all you hear in the news are the merits of offshore, cheap labor? Bob Kidder, the President of New England Shirt Company, isn’t fazed by these trends at all. Check out these great factory pictures.

Entrepreneurs often hear less is more and Melanie Berger believes that. Her company, Mariwear, is revolutionizing what women wear, when they want to get out of their bras, yet still feel fully dressed, regardless of the time of day. Check out her Kickstarter video and a radio interview here.

Retailers are full of lotions to reduce exposure to the sun. But don’t tell that to Ed Likovich. He tracks sunlight in order to be healthier. Here’s the company web site and some pictures from the filming.

He’s a suitmaker. And his suits are worn by corporate executives, ambassadors, even US Presidents. How do you get to that level?  Enter John Martynec, CEO of Southwick. Watch how the suits are made by clicking here.

 Made in America. Forget outsourcing: China, India, wherever.

The Language of Business ® is an independently produced news magazine which mixes in-studio and on-locations interviews with entrepreneurs, and has, to date, been aired on over 90 public access stations in 24 US states. Other recent topics have included Branding for Success, the increasing popularity of the Made in the USA label, Global Commerce with a Local Touch, Decoding the Alphabet of Finance and the Business of Sports.

We’re excited to reach a wider audience: Our goal has always been to address the challenges and questions that entrepreneurs face and provide insights that can help them grow their businesses. It gives entrepreneurs a stronger voice, globally, nationally and in their local communities. The show is a resource for entrepreneurs and others interested in local business growth. There is a lot of innovation in the area and this is an opportunity to highlight the great work that’s being done.

 

 

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About Author

Greg Stoller is actively involved in building entrepreneurship and international business programs at Boston University's Questrom School of Business. He teaches courses in entrepreneurship, global strategy and management and runs the Asian International Management Experience Program, and the Asian International Consulting Project.

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