Language of Business Podcast: Did you Test your Elevator Pitch, first?

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You’ve got an elevator pitch. Before you step in that elevator, make sure your pitch is on point. By testing it. There are often cultural gaps in business communication, but there are experts who can help you bridge those gaps.

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Many thanks to Executive Producer Don Kelley on his continued technical efforts.

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About Author

Greg Stoller is actively involved in building entrepreneurship and international business programs at Boston University's Questrom School of Business. He teaches courses in entrepreneurship, global strategy and management and runs the Asian International Management Experience Program, and the Asian International Consulting Project.

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