Category: Blog

Language of Business Podcast: Really Know Your Customer You’re an entrepreneur working on the plan for your new business. Make sure you know as much as you can about your customer. Are you marketing in the right places? Do you change your plans on the fly…or trust your gut? Click on this link here to subscribe… Continue reading Language of Business Podcast: Really Know Your Customer

Language of Business Podcast: Back of the Napkin When planning a startup, do you need a full-fledged 50-page written Business Plan…or will a “back of the napkin” approach work just as well? The language of Business host Greg Stoller talks with three entrepreneurs and gets three different takes on the need for a Business Plan… Continue reading Language of Business Podcast: Back of the Napkin

Language of Business Podcast: Women Taking Over Dentistry The Language of Business looks at Women Taking Over Dentistry: The demographics of dentistry are changing: 50% of students entering dental school are female. Watching your best customer throw away your best product. And enjoying it. When a dentist is designing a new office… Click on this… Continue reading Language of Business Podcast: Women Taking Over Dentistry

Language of Business Podcast: 48-in-48 coming back to Boston The Language of Business looks at 48 in 48: a nonprofit that works to build websites for local nonprofits. Lots of them. In fact, they come to a market and build 48 web sites in 48 hours. They started in Atlanta… Click on this link here to… Continue reading Language of Business Podcast: 48-in-48 coming back to Boston

Language of Business Podcast: How big is your digital stack? How big is your digital stack? What do people say about you when you leave the room? Finding the special “P1” customer. What are nonprofits willing to pay you when you give them ROI? The difference between regular marketing and digital marketing. Click on this… Continue reading Language of Business Podcast: How big is your digital stack?

Language of Business Podcast: Businesses in the Family for Generations The episode title says it all! Click on this link here to subscribe for Blubrry! Many thanks to Executive Producer Don Kelley on his continued technical efforts.

Language of Business Podcast: The 60-year-old cocktail party problem solved. Thanks, Angel Solving a 60-year-old cocktail party problem: keeping background noises out and the conversation easy to hear. Two men from UNH did it…thanks to an Angel investor. Does an Angel think 10% success means getting 1 out of 10 right… Click on this link… Continue reading Language of Business Podcast: The 60-year-old cocktail party problem solved. Thanks, Angel 

CONGRATULATIONS on Commencement A huge, heartfelt congratulations to our BU undergrads, PEMBAs, MBAs, MSMS, and EMBAs (in June), many of whom I’ve had the privilege to work with, coach, mentor, teach and interact with on and off campus. We wish you the best of luck and, please, please, please keep in touch!

Language of Business Podcast: A New Idea that Works She started a business from scratch…and at first, it wasn’t working. Then a web site reboot quadrupled the business. Plus, managing a lawsuit on the cloud…when you’re not even a lawyer. And video games that are fun for your kids. Click on this link here to subscribe… Continue reading Language of Business Podcast: A New Idea that Works